Multi-channel retailing has taken the world by storm. Reputed retailers are luring in customers by providing them an omnichannel shopping experience. Be it a birthday, wedding, baby shower, or house warming, the shopping for gifts on such occasions has never been so more effortless.However, the catch is the anxiety you get when you cannot decide on a perfect gift. A very particular celebration is the birth of a newborn and you choosing a present for the new mom is incredibly challenging. Since the baby already has many gifts, people tend to forget that mom needs something special, only for her!

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