Moms Create Clothing Line For Girls Who Love Dresses And Dinosaurs
By Victoria Taylor for NY Daily News
Little girls want robots on their clothes, too.
Two moms created a line of dresses with pirates, ninjas and other patterns usually reserved for boys’ clothes so girls don’t have to choose between “girly” and “science-y.”
“This lets them say I'm a girl and I love it, and I also love dinosaurs,” says Princess Awesome co-founder Rebecca Melsky.
Melsky’s daughter insisted on wearing dresses every day when she was a toddler, but often wore boys’ pajamas covered in trucks and airplanes to bed.
“I thought, ‘I wish they made a dress that had a spaceship or dinosaur,’” she recalls.
But those kinds of dresses didn’t exist, Melsky says.
She and friend Eva St. Clair set out to change that. They put their sewing machines to work in April 2013, and Princess Awesome was born.
The Washington, D.C., duo repeatedly sold out of their hand-sewn stock and wants to move to factory production.
Their online fundraiser to finance the expansion quickly smashed its $35,000 goal and had raked in more than $120,000 as of Sunday night.
Melsky and St. Clair plan to reopen their online store this summer, but parents can pre-order dresses on Kickstarter.
The line current includes a purple dress with a multicolored Pi print skirt and a green dress with atomic shells on the bottom.